Unfortunately we are currently unable to ship to Europe and Ireland. We will update you as soon as possible. Many thanks for your patience.
February 12, 2021
Electrifying, lively, sparky. All welcome adjectives when describing someone’s personality, but not their hair. Yet static is a common problem in the winter months. We are at a peak period for static now as Storm Darcy sends biting cold winds and snow across the country.
Static occurs when electrical charges accumulate on an object's surface; usually the result of two materials rubbing together or moving apart. It causes electrons to transfer from one object to the other. When your hair builds up an electric charge, it can cause the hair strands to repel each other like magnets, making hair frizzy and difficult to style.
Very dry air in cold weather increases static electricity. Cold dry air outside. Warm dry air inside. If there is humidity in the air, the charge can usually dissipate.
1. Dry atmosphere
2. Aggressive heat styling– too hot, too close, for too long, and too often
3. Siliconised products– (the hydrophobic silicone or heavy oils dehydrate the hair despite what it says on the pack)
Dehydrated hair is more likely to conduct an electric charge causing static hair. And heat styling can easily take some hairs beyond dry into over-dry which can lead to static. It’s more pronounced in winter months as the hair cannot recover moisture from the humid atmosphere of the summer months. Try to dry the hair to almost dry and leave it to airdry the rest.
LifeSaver or LifeSaver UV treatments will compensate by moisturising the hair and reducing the likelihood of static.
1. Use LifeSaver Prewash Treatment or LifeSaver UV more often in winter and use a richer conditioner.
2. Choose natural fibres in headwear
3. If hair has already become static, try damping hands and feeding the moisture into the hair, or use a little LifeSaver rubbed into hands and applied direct to hair. Use moisturising finishing products like 10 Second Transformation and Magic Oil.
May 14, 2022
The cause of endless arguments over hundreds of years. Cream or jam first? In Cornwall the jam goes on first. Apparently this is how the Queen prefers it. The Devonshire method is for the cream first as shown in the image above, but I guess you could always turn it over to
May 06, 2022
April 29, 2022
Our kids often ask for a cake or biscuit etc, but I’m very conscious of not letting them have too much sugar. Would you believe they still willingly hand their party bags in to me so I can decide which sweets they can have, rationed over as long as I can get away with! So...
Exclusive Offers Every Month
Sign up to our newsletter to receive 10% off your first order.